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Head of Growth - Kickstart Tap Out's expansion in Europe

Tobias Van Sabben

Why Tap Out?

Attention is becoming one of the scarcest assets of our generation. And one of the biggest enemies of our attention?

The phones in our pockets.

We are a rapidly growing tech startup based in Amsterdam on a clear mission: helping as many people as possible to regain their attention from their screens. We have developed a unique iOS & Android app with physical product that helps users do just that. Away from distracting apps and websites (we see you, TikTok and Instagram), freeing up time and attention for the things that matter: going outside, doing more deep work, or the relationship with your family.

After 5 months of fulltime work, we have 16,000+ users, a product rating of 4.5/5, and many appearances in key media outlets like Quote, BNR, and het Financieel Dagblad. We’ve found true product-market fit and are going through rapid D2C growth in the Netherlands. Now, to help even more people with their phone addiction, we are ready to expand across our neighbouring countries to the rest of Europe. That’s why we’re looking for an experienced head of growth, who’s built and led performance marketing teams for fast-scaling D2C brands across Europe: somebody who’s locked into our mission, and ready for an exciting challenge.

The Role

As head of growth, you'll play a pivotal role in Tap Out’s D2C growth across Europe. As high-energy operator and executor you will be responsible to scale and improve our performance marketing from Meta to Google Ads. You’ll lead and expand the creative team, improve our mission-driven influencer & affiliate systems, and coordinate the marketing side of our further entry into Germany, the Nordics, and beyond. You're able to go deep yourself, know when and who to hire, and when to pull in the right external expertise. You'll report directly to the founders, and have real autonomy over how we get to scale.

We're not looking for someone to execute a plan we've already written. You have a seat at the table: we want someone who walks in, reads the business, and says: "Here are the five things we need to do this year. Let's go." …and who gets her/his hands dirty, and builds the team around making it happen.

What You’ll Own

  • Performance advertising. Oversee Meta and Google advertising at scale. You'll set the creative direction, run the content system, and own media buying, knowing when get your hands dirty and when to delegate or hire externally
  • Creative team and output. Lead our creative team and expand as needed. You further define the creative operating rhythm, the testing framework, and the bar for what goes live.
  • Influencer and affiliate. Improve and scale our existing systems.
  • European market expansion. Coordinate the marketing side of our entry into Germany, the Nordics, and beyond, from go-to-market strategy to localized execution. You'll decide what to adapt, what to clone, and when we're ready to push
  • Growth roadmap. Together with the founders, you read the business, set the priorities, and own the plan.

Who You Are

  • 3-10 years in D2C e-commerce growth. You've owned or worked with brands scaling and you understand why it worked
  • You’re an operator and executor: you have high agency, and know how to get things done and bring people with you
  • Meta performance is native to you: you've managed real spend and led creative teams
  • You have strong opinions about what works, you know where to go, and when you need expertise you don't have and how to get it
  • Dutch and English are your native or near-native language. German or other Europe and languages are a meaningful advantage.
  • You're tech-comfortable. You work with AI tools and understand where AI in marketing is headed, and you have an affection with consumer apps (our core product)
  • You’re organized, data-driven, and you build systems
  • Background and skills in Graphic design, filming, or video editing are a plus
  • You wan to build something real and see this as a serious next step - both for you and for us

At the stage the company, this isn't the role for someone ****who's never owned performance spend directly, who treats brand awareness as a growth strategy, or whose experience with performance marketing runs through agencies and dashboards rather than the work itself.

Compensation

€65k–€90k+ with option to discuss equity on the table based on experience and fit. You’ll have autonomy over your schedule and can work remotely (but we prefer somebody in the office in Amsterdam)

The Team

Tap Out was started by Tobi and Xander, who were completely done with their own phone usage and wanted to improve it. After making a quick prototype of Tap Out, they started selling the devices online, which has led them to commit fulltime in November 2025. Tobi has led marketing since day one - Meta, creative, content, and Shopify website - with the external support of a performance marketeer, and since two months with an editor who’s growing into the role of creative lead. Xander runs product and operations, and is supported by a customer success employee.

We’re flexible, move fast, and give each other real credit. If you want to own something real and build toward equity in a company with genuine momentum, this is it.

Are you, or do you know the right person for the role?

Send a short intro: what you've scaled, where, and how - as well as you’re resume. We care more about what you’ve built than how you package it. Video absolutely recommended. We look forward to meeting you!

P.S. We offer €1400 for the one who can send the right person our way

tobi@tapoutclub.com

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